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Multi-tenant commercial retail building in a C3 CRE listing, photographed from the parking field on a clear day

Practice

Buyer & seller representation

Full-cycle representation on the buy and sell side of commercial property — pricing, exposure strategy, negotiation and closing management.

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How does C3 CRE handle buyer & seller representation?

C3 CRE represents buyers and sellers of commercial property in Michigan and Tampa Bay. Sell-side engagements begin with a broker opinion of value and an exposure plan; buy-side engagements begin with a search criteria memo and off-market outreach. One broker owns the file from pricing through closing.

How we work

Representation is the base layer of everything else we do. On the sell side we start with a broker opinion of value grounded in comparable sales we personally closed or tracked, then decide deliberately how much exposure the asset should get — full public marketing, a targeted call-around, or a quiet approach to a short buyer list.

On the buy side, we write a search criteria memo before touring anything: use, size range, ceiling height, power, zoning, drive times, tenancy and return thresholds. Then we work the off-market inventory, because the properties that fit precisely are usually not listed.

One broker owns the file from the first call through the closing statement. We do not hand a client off to a transaction coordinator at the moment the deal gets hard.

What you receive

  • Broker opinion of value with closed comparable support
  • Exposure strategy: public marketing, targeted outreach or quiet listing
  • Search criteria memo and off-market sourcing on buy-side files
  • Offer structuring, counter strategy and negotiation
  • Diligence coordination through closing

Questions

Common questions

Do you charge buyers a fee?
On most listed properties the buy-side fee is paid from the listing side's commission. Where a property is unlisted or off-market, we agree a written fee with the buyer before making an approach.

Next step

Talk about a buyer & seller representation assignment

Send the asset, the market and the constraint. You will get a response from a broker who works this practice, not an intake form.